The increased visibility of environmental issues on the media agenda is monitored over the past 25 years, mainly due to pressing problems related to climate change. In addition, issues such as air pollution, biodiversity and the protection of the land and aquatic environment, sustainable development, and the use of renewable energy resources appear on the agenda and reach out to citizens experiencing them either as observers or as active subjects.
It is obvious, therefore, that the management of environmental information and the way it is communicated to the public are important issues for both journalists as conveyors of the ecological message, as well as other stakeholders such as political actors, NGOs, education agencies, and companies that have activities that affect the environment. In this context, we will go through a) the necessity of acquiring knowledge of communication especially by environmental scientists, b) the process by which environmental issues appear on the media agenda and c) the role played by media and, in particular, new media in the management of environmental issues.